Change of guard at Ducati India

Words: Team Fast Bikes India

Iconic Italian bike maker Ducati has announced a change of leadership for its Indian operations. With Ravi Avalur moving to a new international role, Ducati India’s new managing director is Sergi Canovas Garriga. Spanish born, 44-year-old, Garriga has been serving as the company’s Sales Director and as the new MD will report directly to Marco Biondi, Regional Director Asia, Ducati.

“I am especially looking forward to working closely together with the complete Indian Dealer Network and the Ducati India team, which has been unchanged since the foundation of Ducati India and therefore has important know how. Continuity in the Indian market is very important for me,” said Garriga.

After leading different positions in Sales, Marketing & Network Development in the Piaggio Group, first in Spain then in Indonesia and lastly in Vietnam, Sergi Canovas joined Ducati early this year. He has had a solid career in the automotive sector for over 12 years and with his experience will further develop Ducati’s presence in the Indian Motorcycle Market.