Piaggio ties up with Amazon India to retail Aprilia and Vespa merchandise

Piaggio Vehicles Private Limited (PVPL) today announced that it has partnered with ecommerce giant Amazon India for retailing the Aprilia and Vespa merchandise. With this partnership, consumers will now be able to order a wide range of accessories from both Aprilia and Vespa from the online store.

The merchandise includes an exclusive range of fashion apparel like Shirts, T-shirts and Jackets as well as merchandise like iPad Sleeves, Phone Back-covers, bandanas etc. and also the helmets from Aprilia and Vespa stable.

Commenting on the partnership, Mr. Stefano Pelle, Managing Director and CEO, Piaggio Vehicles Private Limited said, “It is a proud moment for us at the Piaggio Group that the merchandise from Aprilia and Vespa are being retailed on one of the most popular e-commerce platforms in the world The association with Amazon India will take our online presence started with the successful launch of Aprilia SR 150 and Vespa on Paytm, to the next level.”

Suchit Subhas, Category Leader, Automotive Amazon India, said “We are thrilled to offer our customers access to exclusive merchandise from Piaggio, which includes a range Vespa and Aprilia branded fashion apparel, helmets and trendy merchandise. Automotive on Amazon.in is one of the fastest growing categories with customers purchasing various products such as helmets, gloves, knee guards etc. We shall continue to explore many more such synergetic partnerships to offer our customers the best of selection on Amazon.in”.